What Qualifies RGC as a Modern Sales Pro?

Top Sales Producer Year Over Year


A history of consistent sales results.

  • VP of Sales and original Founding Shareholder of Canpages which grew to over $100 million in annual sales and was purchased by YPG for $225 million.
  • Enterprise Sales Manager and current Shareholder of HootSuite which has a current evaluation of $750 million and ranked the #1 social media management tool by Forbes.
  • VP of Sales at LocalSphere (now RTOWN) and current Shareholder which is ranked the 15th biggest digital media agency in Western Canada by Business in Vancouver.
  • Director of Sales, Internet Mentor, and Sales Coach at Telus responsible for the growth of the online products and Eastern Canada expansion.
  • Coached and trained over 1,000 salespeople and sales managers, have over 600 sales endorsements and in the top 3% in Canada with over 8,000 LinkedIn followers.
  • Publish Author and Speaker

Sales Certifications

  • Coaching for High Performance
  • Executive Sales Leadership
  • Fortune 500 Sales Training
  • Best-In-Class Sales Training
  • Selling to Behaviour Styles
  • Get Into Your Buyers Head
  • Effective Sales Mentoring
  • Strategic Selling
  • Inbound Sales
  • SPIN Selling

What people say about RGC?


"I cut my teeth serving TSXV companies, a sales-driven group if there ever was one. But no one ever took as much time and effort to teach me as Ron. Every salesperson talks “results-driven” but Ron walks the talk. Best of all, he listens: he’s a down-to-earth guy who wants what’s best for you! If you need that kind of help call Ron."

"Ron has a unique vision and desire to deliver outstanding results. I have always known Ron to be a driven leader. As a sales leader Ron was nothing short of exceptional. His attitude was enthusiastic and infectious to all that worked with him and for him. I would highly recommend Ron for any company looking for the desire, passion and motivation to grow and to win."

"Ron's enthusiasm and passion for business was contagious. I have never worked for someone so driven and successful that I find myself attempting to emulate his style in my own professional career. Ron is the type of individual who would make any project he was a part of an instant success."

"Ron excelled at building internal and external relationships to the betterment of the corporation, coached and mentored by a combination of experience and example, and did it with energy and a confidence that was truly contagious. I would recommend Ron to build and lead a team anytime."

The Founder and Sales Pro, Ron Cassan

Why I do what I do?

My real passion is teaching, coaching and sharing my knowledge with others. My philosophy is simple; you can only help someone when you take the time to educate them. In 2015, I decided to step back from my senior executive VP Sales Leadership roles to dedicate my time to helping other businesses achieve their sales goals.

As a Senior VP Sales Professional, I've learned that potential customers are not going to wait for you in this fast-paced world. Device technology, the internet, and social media platforms are only going to increase in popularity, and become faster and easier for people to make buying decisions, that said the internet has also made it easier for salespeople to sell.

In today’s world, consumers approach the purchase journey from a different path, which means as salespeople we need modern sales strategies and processes that match today's modern buyer behaviour.


"If you made it this far I would like to thank you for taking the time to learn more about the guy behind RGC Sales Inc. If there is something I can do in return, please don't hesitate to reach out."

Ron Cassan


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